NEWS

A new model has joined us

Koki-kun (4 years old) has joined our group

To all our supporters of Colorful Models, thank you as always. This is Miki Uchiki from Hanahiraku.

We’re excited to introduce a new Colorful Model! Meet Koki-kun, who lives in the Southern Kanto region and has autism spectrum disorder and moderate intellectual disability.

Koki-kun loves leaves, acorns, plants, and flowers. He runs around with his favorite leaves, pulls weeds, and gathers them—his cuteness knows no bounds.

Would you consider featuring Koki-kun as a model for your company’s advertisements?

Starting this month, the obligation to provide reasonable accommodations has been enacted, but many companies are still uncertain about how to interact with people with disabilities. This is mainly because there are so few opportunities to engage with people with disabilities, and without exposure, knowledge is limited. This is completely understandable.

At Hanahiraku, we started Colorful Models as a means of creating these much-needed opportunities. When we see children with disabilities regularly in commercials or on social media, and when they become a “normal” part of everyday life, the psychological distance between society and people with disabilities shrinks significantly. This will help them feel more confident and empowered to go out and engage with the world.

We welcome inquiries and consultations from companies that share our vision for the future.

Be a disability friendly company and
get 1 billion fans of people living with disabilities

If you have any questions, please feel free to contact us.